Utilising LIGR’s platform to produce automated graphics and run brand campaigns with Football NSW
Soccer
Case Study
Data: Perform (Opta and Runningball)
Production: Sportscast Australia
Rights Holder: Football NSW
Output: Youtube and Facebook
Graphics Workflow: LIGR into Cloudmix (Cloud Vision Mixer) - Off-Site
Streaming Encoder: LiveU SOLO
Football NSW are utilising LIGR’s platform to produce automated graphics for over 450 games per year across their National Premier League Mens and Womens Competitions.
They are also running mutliple branding campaigns through LIGR’s “Smart Campaign” platform, which has seen the growth of live content from 2 to 18 games per weekend.
LIGR’s platform is becomes a live stream monetisation platform for sporting bodies to professionalise and attract revenue from brands, which we have then seen clients invest back into producing more content.
"By teaming up with LIGR, not only can we ensure our fans get to experience a professional and highly engaging broadcast of our NPL competitions, with match statistic integration and TV quality graphics, it allows us to produce more content at a higher quality that was simply not possible with traditional solutions. Since implementing the broadcast technology we have significantly increased our viewership and attracted new partners, that we seamlessly manage and display automatically in our broadcasts due to LIGR's smart campaign manager. We look forward to continuing to innovate together as we push football in New South Wales towards the forefront of live streaming capability and delivery"
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